ZAR BENELUX VIDEO PRODUCTIONS

A PREMIUM BOATING EXPERIENCE ON THE WATER. WHICH LUXURY ZAR FORMENTI SUITS YOU BEST?

Collaboration Produce and manage
1year+ Weekly

CHARACTERISTIC OF ZAR FORMENTI

Luxury RIBs with the right combination of technology and craftsmanship.

Video format

Being optimally visible online and prompting purchase consideration. There is a specific search volume on RIBs. It is important to reach the right audience, provide them with information and prompt them to purchase.

Reality

With ZAR Formenti we showcase beautiful combinations of outboards and boats. From a compact RIB to a premium ZAR 85 Sport Luxury . We do this for the social channels YouTube, Instagram, Facebook and TikTok. The content is produced for the target audience.

Result

The wishes of ZAR Formenti are translated by our production team. Current video data is constantly updated, videos and photos are produced monthly and all content is published at the right time.

What do the numbers say?

Position on YouTube/Google: 1
YouTube organic view: 2,000
Instagram organic view: 6,000
Consumer responses: More videos please! I’m a fan!

The above figures are from the past year.

The right setup

Video Strategy

Every month thousands of boaters search for luxury RIBs. This is directly the target group
who find ZAR Formenti Benelux at a high position. Create a concept where all
conditions are right for the respective video platforms.

Video Production

Produce monthly videos that match search volume. Anticipating this flexibly based on new models and the season. In locations that capture the imagination and produce it in such a way that it enthuses.

Video Marketing

Knowing the algorithm of various social platforms. Having content ready for this at the right time and having it perform. This can be daily content on e.g. an Instagram and monthly on YouTube.